CI
Symbol/Work Mark Usage Regulations/Color System
SHARESymbol
Wordmark is a core element constituting a company’s identity and forming the entire company image. Wordmark of Hanil Synthetic Fiber Co.Ltd. is a representative identity form that tells formative characteristics and symbols. Therefore, it is necessary to prevent any image damage such as distortion, transformation, misuse and abuse by complying with the application rules and principles.
Work Mark Usage Regulations
Work Mark Usage Regulations
Word mark grid system
Even though the use of word mark is based on the output method by computer data,
in case when the digital script of applied medium cannot be used, it should be drawn by Grid System, to prevent the deformation.
in case when the digital script of applied medium cannot be used, it should be drawn by Grid System, to prevent the deformation.
Minimum regulations of word mark
Regulations of word mark color
Utilization of word mark color
The color regulations define the expression methods in accordance with the brightness of background color and the expression methods of spot color use in case when utilizing word mark.
· Spot color + four primary colors gradation expression
Process Color : C100 
Process Color : C100+M80+Y40
Process Color : K10 Process Color : C20+K50
Pantone 281C / Process Color : C100+M80+Y20
Process Color : C100+M80+Y40Process Color : K10
Process Color : C20+K50Pantone 281C / Process Color : C100+M80+Y20
· Black-and-white gradation expression
Black 10% Black 90%
Black 0% Black 50%
Black 70%
Black 90%Black 0%
Black 50%Black 70%
· Single tone expression of word mark(black-and-white)
Black 70%
Black 40%
Black 40%
· Utilization of metallic color A
Gold / Pantone 872 C 100%
Gold / Pantone 872 C 50%
Gold / Pantone 872 C 50%
Single tone expression(In case when it is impossible to be shaded, the gilt, silver leaf, and embossing expressions are used.)
· Gilt, embossing expression
Gold / Pantone 872 C
· Silver leaf, embossing expression
Silver / Pantone 877 C
· Gilt, embossing expression
Black / K100
· Gray single tone expression
Gray / Pantone Coolgray 9C
Silver / Gold regulations
Word mark gilt expression with gold background
Word mark silver leaf expression with silver background
Expression of Gold1 with black background
Expression of Silver1 with black background
Word mark gilt expression with white background
Word mark silver leaf expression with white background
Color System
Color System
As an element that is first cognized out of graphic elements, color is a part of identity.
Therefore, in case of using Eugene Gold as a basic color, it should be based on the accurate manual color script.
MAIN COLOR
EUGENE BLUE
Pantone 281C
Process Color : C100+M80+Y20
Process Color : C100+M80+Y20
EUGENE MEDIUM BLUE
Pantone 2935C
Process Color : C100+M40
Process Color : C100+M40
EUGENE MEDIUM GRAY
Pantone Cool Gray 8C
Process Color : K50
Process Color : K50
SUB COLOR
EUGENE LIGHT BLUE
Pantone 277C
Process Color : C30+M10
Process Color : C30+M10
EUGENE LIGHT GRAY
Pantone Cool Gray 4C
Process Color : K30
Process Color : K30
EUGENE DARK GRAY
Pantone Cool Gray 10C
Process Color : K70
Process Color : K70
EUGENE LIGHT YELLOW
Pantone 122C
Process Color : M18+Y83
Process Color : M18+Y83
EUGENE LIGHT GREEN
Pantone 390C
Process Color : C18+Y100+K6
Process Color : C18+Y100+K6
EUGENE DARK RED
Pantone 122C
Process Color : M30+Y9+K6
Process Color : M30+Y9+K6
METALIC COLOR
EUGENE SILVER
Pantone 877C
EUGENE GOLD
Pantone 872C